The return on investment was measured at an amazing 788% (including the financial benefits of employee retention) for a coaching programme implemented at Nortel Networks in 2002. The Manchester study in 2001 measured a return of 5.7 times the initial investment for executive coaching. The CIPD study in the UK in 2004 reported that 99% of organisations using coaching reported tangible benefit to both organisations and individuals.
Over 70% of HR professionals believe that coaching is actually more effective than training courses as a means of changing behaviours and improving the performance of senior executives and high flyers (Training Strategies for tomorrow, 2003)